Posteado por: inespiral | febrero 16, 2008

Que va a venir la tele

Rueda de prensa en la calle Don Jaime

 

El otro día acudí a una rueda de prensa. La Cámara de comercio y el ayuntamiento presentaban un programa en el Casco Viejo: los embajadores de la expo. Programa este, que vincula el comercio minoritario con el evento. La rueda de prensa fue en la calle, pasaban coches, había ruido y los cámaras de tv y micrófonos se aglutinaban en torno a la concejala delegada de fomento Elena Allue, del PAR y el representante de la cámara Miguel Sancho. Después “nos llevaron” a una chocolatería implicada con el programa, cuya dueña cantó las glorias de la exposición internacional, acontecimiento único en Zaragoza con el que todos los vecinos estaban, o debían estar, entusiasmados. Probablemente sea el procedimiento habitual, pero eso de darse la mano tres veces, repetir la foto con la pancarta del fluvi aquí y allá y grabar la respuesta a preguntas tan trascendentes como “¿Te sientes preparada para ser embajadora de la Expo?” es algo que puede dejar atónito a cualquiera.

Nos pasearon por las calles del Casco viejo repletas de fluvis de cartón. Nos contaron que para que los locales vacíos no dieran sensación de abandono estaban alentando a los dueños a que los dejasen remozar y forrar con fluvis.  Y cuando todo terminó me fui a recabar testimonios de otros comercios. Entré en una zapatería y le pregunté a la dependienta que si habían pedido ellos implicarse en el proyecto o la iniciativa salió de la Cámara. Me miró con cachondeo, se echó a reír… “No está la dueña, yo no sé nada, solo que esta mañana ha aparecido un hombre y me ha dicho que si podíamos sacar el fluvi a la puerta y poner esto aquí, que iba a venir la tele”


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